Everton have inked a sponsorship agreement with a US-based corporation billed as a “first of its kind.”
FIGS, a healthcare apparel and lifestyle brand, has agreed to become Everton’s latest partner in a relationship that will see the company promote the club and Everton in the Community’s healthcare professionals.
FIGS will deliver technical apparel specifically developed for the medical teams of the Blues’ men’s and women’s senior squads as part of the deal, which is the first of its kind in the Premier League.As part of the arrangement, the Premier League’s first of its kind,
FIGS will provide technical apparel for the medical teams of the Blues’ men’s and women’s senior squads.
FIGS branding will also be displayed at Goodison Park and Walton Hall Park, as it was during the club’s Premier League match against Arsenal earlier this month.
FIGS will collaborate with Everton in the Community, the club’s charity, to support its vital initiatives, which include providing health care across Merseyside and beyond.
“Partnering with Everton is a natural fit for FIGS,” said Michelle Gaster Wasserman, FIGS’ general manager (international). Our aim is to help those who serve others, thus we are thrilled to be able to assist Everton’s medical staff in their efforts to promote an elite athletic environment.
“As we continue to expand internationally, this allows us to celebrate the incredible work of the many different types of global healthcare professionals we serve.” Aside from sport, Everton’s charitable focus strongly matches with FIGS’ impact-oriented goal, and we look forward to creating an even greater effect with Everton in the Community.”
FIGS joins sleeve partner KICK, ticketing innovation partner Ticketmaster, and trading partner eToro as new commercial partners at Everton for the 2023/24 season, while the Blues have also extended agreements with Destination Sport Travel and Sportsbreaks.com, as well as the deal with watch firm Christopher Ward, who now sponsor the back of the Everton Women’s shirts.
Everton’s director of partnerships, Mark Rollings, stated, “From our very first conversation with FIGS, it was clear they were a brand whose values mirrored our own.” They are people-oriented, and their products are designed with healthcare professionals in mind.
“The assistance they will provide through this partnership will directly benefit the medical staff who are responsible for preparing and rehabilitating our professional players across the men’s and women’s teams, as well as those delivering Everton in the Community’s life-changing and life-saving work.”
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